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West End Fire Department
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🚨 3-Alarm Structure Fire in West End / Seven Lakes West (Morganwood Area) 17 fire apparatus from 10 fire departments responded to a major overnight structure fire in the Morganwood area of West End

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By West End Fire and Rescue
July 20, 2026

Emergency crews were dispatched just after 1:00 a.m. Monday to the 200 block of Morgan Trail Court following reports of a residential structure fire.

The first-arriving units found a 7,500-square-foot, three-story single-family residence with heavy fire through the roof. Due to the size and complex layout of the home, a Second Alarm was quickly requested for additional personnel, along with a ladder truck from Southern Pines or a tower truck from Aberdeen.

Just after 2:00 a.m., a Third Alarm was requested, bringing additional firefighters and apparatus to the scene.

All occupants safely evacuated the residence prior to firefighters’ arrival. The American Red Cross responded to assist 6 adults and 8 children who were displaced by the fire.

The fire was declared under control at approximately 2:25 a.m. Firefighters remained on scene for several more hours extinguishing hidden fire, checking for extension, and completing overhaul operations. The last units cleared the scene shortly after 5:00 a.m.

Responding agencies included:

West End Fire and Rescue
Seven Lakes Fire / Rescue
Eagle Springs Fire Department
Village of Pinehurst - Government - Fire
Eastwood Fire Department
Whispering Pines Fire Rescue Department
Southern Pines Fire & Rescue
Aberdeen Fire & Rescue Department
Pinebluff Fire Rescue
Robbins Fire Rescue
Moore County Public Safety
Moore County Sheriff's Office
Moore County Ems - Pinehurst, Nc

This incident demonstrated the strength of the automatic aid system in Moore County. Through outstanding teamwork, coordination, and professionalism, firefighters from across the county worked together to contain the fire, protect the remaining portions of the home, and ensure everyone made it home safely.

Thank you to every firefighter, EMS provider, law enforcement officer, fire investigator, and Red Cross volunteer who assisted throughout the incident.

📸 The attached photos show the extent of the attic and roof damage following the fire and the tremendous effort required to bring the incident under control.

A huge thanks once again to our neighboring departments who assisted throughout the incident.

Our thoughts and prayers are with the family as they work through the difficult next steps.

#WestEndFireRescue #MutualAid #StructureFire #MooreCounty #Firefighters #ServingOurCommunity #Teamwork


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West End Fire Department
PO Box 596
West End, NC 27376
E-mail: WestEndFireRescue@gmail.com
4203 Highway 73
West End, NC 27376
(910)-673-0905
5 Town Hall Drive
Foxfire, NC 28281
(910)-295-0024
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